Guardian iPhone app becomes popular, downloaded 4,00,000 times

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UK Today News: Guardian iPhone app that was launched in the month of January has become extremely popular across the globe. Since the launch the official Guardian iPhone, it has been downloaded for more than 4,00,000 times.

The report of the success of the app was reported by Guardian News and Media. The Guardian News and Media also run the Observer, the Guardian paper and the Guardian website.

According to the reports, the Guardian iPhone app, which was rolled out in the month of January 2011, has been downloaded more than 4,00,000 times. The reports have even said that the iPhone app has more than 60,000 paid subscribers.

The user of the iPhone app is initially allowed some free access. The user also has the option to select from the subscription plan which charges £3.99 annually and £ 2.99 for six months. However, the app in the US is available for free, which is supported by advertisements. Reports had even revealed that 10 percent of the online traffic that was received by the Guardian website, had come from its mobile website. Janine Gibson, the editor of guardian.co.uk has said that the news on the mobile phones are not only valuable for the readers but also for those who are a part of it.